When was the last time you managed a product-release project without considering the status of the product information? Probably never. But the scope of what you’ve considered might not have been wide enough. In today’s world of exploding content (thanks, AI!), it’s more important than ever to leverage the tools of content strategy to assess and manage the full state of a product’s information. One of the most important tools in that toolbox is the content audit. In this presentation, I will help you understand what a content audit is, why it’s important, and how it can be incorporated into your project plan. You’ll also walk away with some tips and a working template.
Debra Kahn, CPTC, PMP, founded DK Consulting of Colorado in 2013 to assist organizations in developing and maintaining high-quality, high-performing content. Her clients include small and large organizations as well as fellow consultants. Her career spans 20 years in corporate content development and transformation, including work as a program manager and content strategist with Oracle.
Debra holds an MA in English and has taught communication skills at two universities in Colorado. Her involvement in professional organizations includes writing and speaking about content transformation, strategy, and management. Her most popular topics focus on the intersectionality between project management and content strategy.
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